The subject line makes or breaks your email campaign. It’s the only thing that determines whether someone will open your email; after all, there’s no second chance at a first impression. And that’s why learning how to write a killer subject line is the only thing that matters for increasing cold email open rates.
Despite all recent innovations, email marketing remains one of the most effective B2B strategies to connect with your audience and turn them into customers.
Good old-fashioned email marketing is still one of the best ways to increase your sales, and it’s also one of the easiest and most cost-effective ways to increase brand recognition, build trust, and generate repeat business.
Copywriting is something that is done everyday by a large number of people from every discipline. Just because copywriting is common doesn't mean that all copies are good. In fact, many of us could use a few solid tips to improve our copywriting skills and make our writing more compelling for the target market. Take a look at these tips to quickly improve your skills!
What are the key steps invovled in building trust with prospects in an enviornment where there is already so much distrust? How can you distance yourself from this preconcieved idea of the "Sleazy Salesman" and earn the trust of your prospects? Take a look at this 10 Step Guide to find out!