The Challenge:
Before Ubico, prospecting at KüwlVu meant Google searching for marketing agencies, finding the right contact on LinkedIn, and picking up the phone. When the shop got busy, outreach stopped. When things slowed down, the whole process had to start over from scratch.
"Prior to Ubico, we were kind of going with the ebbs and flows of the business. If we were slow, we would spend more time prospecting. And then when we were busy, we didn't have time to do any of it." - Dylan Bartlett, Design & Operations at KüwlVu
The Solution:
Ubico solved two problems at once: it automated the outreach so prospecting never stopped, and it made sure every email was going to the right person.
That targeting precision was the biggest factor. Other tools could generate large contact lists, but if those contacts weren't the right people, the volume actually worked against you. Ubico's segmentation allowed the team to refine exactly who they wanted to reach, specifically the people at experiential marketing agencies who would have a use for custom fabrication.
"The biggest reason we even went with Ubico was that you could really refine the persona of the people that you wanted to reach out to. We were fairly confident with every email sent that it was at least to someone relatively close to who we were trying to target."
The Results: Consistent Pipeline and Weekly Clients That Keep Coming Back
- 1200+ manual hours saved from prospecting and list-building activities.
- $300k of pipeline sourced from daily Ubico activities.
- High-quality recurring clients closed within 9 months of using Ubico.
- Tight and reliable HubSpot integration established to ensure no missed opportunities.
